One of the most important elements of marketing your business is being able to create effective marketing campaigns that do not cross the line from ethical to unethical. While there are some strategies that straddle that line and are open for debate, there are some that clearly fall on the unethical side of the scale.
Business ethics is a topic that has received a ton of press and attention over the last several years. In today’s business environment where government is continually cracking down on those that do not play by their rules, it is in your best interest to play nice. The last thing you want is to become a poster boy for unethical business behavior.
Here are five unethical marketing and business practices that you should stay away from if you want to avoid losing potential clients, angering your audience and hurting your business.
Read more: http://blogs.sitepoint.com/2010/10/07/unethical-marketing/