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Tom Buford Male
Atlanta, GA
United States

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Profile Information

Skills
Business Owner
Keywords
Provide marketing and fee-setting tips and techniques for service-based small business owners who want to charge what they deserve.
Availability (Hrs per Week)
5-15

Tom Buford's Blog

Tom Buford

Two free resources to leverage your marketing messages!

I wanted to share a couple resources with you that will help you to create more powerful and effective marketing messages. Resource #1: MSN.com You might think I'm crazy about the first one, but this has been incredibly effective for me. My marketing mentor, Adam Urbanski of TheMarketingMentors.com taught me this last year. MSN.com is one of the best resources for creating compelling headlines that you can use in your emails, ezines, online/offline copywriting, etc. MSN.com, as well… Continue

Posted on December 13, 2008 at 6:12pm — 5 Comments

Tom Buford

What do Fee-Setting and Ice Cream Parlors have in Common?

Business success relies on being creative and flexible. Even comparing coaching and consulting fees to an ice cream parlor can increase you income if you know what to look for. Business and marketing tips come in all flavors so pull up a stool and let me show you what fee-setting and ice cream parlors have in common. Ever walk into an ice cream parlor and want a single scoop of your favorite flavor? Imagine you walk in and all they have to offer are triple scoops? They even have your favorite f… Continue

Posted on November 21, 2008 at 1:16pm — 1 Comment

Tom Buford

Warning Virtual Assistants: 3 Reasons You Should Love being Marketed to for Your Business' Sake

If you're a business owner and put one ounce of stock into the law of attraction or other similar principles, then I have a very important question to ask you. How can you continue to hate the very thing that is the lifeblood of a successful business? Marketing. I have many colleagues and clients who absolutely hate to be marketed to. They hate it so much that they resist and sometimes even refuse to market their own businesses. If you can relate at all to this then I want to share 3 great reas… Continue

Posted on November 19, 2008 at 2:47pm — 4 Comments

Tom Buford

Business Owners: Which news headline should you pay attention to?

I used to be a news junkie but after years of hearing nothing but bad news I became pretty jaded to it all. However, it is pretty tough to ignore headlines about the economy and the upcoming election. The problem is that business owners who are doing fine are afraid to invest in their businesses and move forward as they should. I poked my nose into MSN.com a few days ago and it prompted me to share my thoughts with you. There were two headlines that stuck out and they were right next to each… Continue

Posted on October 29, 2008 at 3:58pm — 6 Comments

Tom Buford

VA’s: Focus on Value and the Money will come.

The other day I shared 3 tips to charge what you deserve. A couple of them seemed to really resonate so I wanted to take a minute and expand on #1; focusing on value. It’s one thing to just be told to focus on value, but it is much more powerful when you take time to actually write out what you bring to the table. So, let’s take it one step further and create a “value inventory.” Value Inventory People usually have much more to offer than they credit themselves for. This is a great tim… Continue

Posted on October 23, 2008 at 3:38pm — 4 Comments

Comment Wall (7 comments)

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At 10:08am on December 4, 2008, Denise Griffitts - Virtual Assistance Industry Expert said…
Good morning Tom.

I just read your newsletter 'You've Got Profits"~Could YOU be offering paid-for email support?'. Brilliant! Absolutely brilliant! My recommendation to everybody on this board, if you have not signed up for Tom's newsletter yet, run, and I do mean run, and get signed up!
At 4:04pm on November 14, 2008, Denise Griffitts - Virtual Assistance Industry Expert said…
Hi Tom --- I just sent you a note. How is everything in your world? Can you believe that Thanksgiving is around the corner???
At 12:39pm on November 9, 2008, Deb Lamb said…
Hi Tom,
Haven't heard much from you lately and just checking in to say "hey" and hope all is well. You have probably been very busy like the rest of us. Have a superb day!
Deb :)
At 8:11pm on October 22, 2008, Collette Schultz said…
I have to say I listened to one of Denise's podcast and that's how I heard you. I think you'll both be great assets to the group.l
At 1:20pm on October 22, 2008, Denise Griffitts - Virtual Assistance Industry Expert said…
I'm all over the place, aren't I?
At 12:18pm on October 22, 2008, Denise Griffitts - Virtual Assistance Industry Expert said…
Hi Tom!

Good to see you here!

Denise
At 12:15pm on October 22, 2008, FindVirtual.com said…
Hi Tom, welcome to FindVirtual.com!
 
 

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